10/04/23 12:00 PM
New NXT Icon Package Offers All-Black Z6 Tower, Black SeaDek, Black MasterCraft Badging, & Exclusive Underwater, In-Cockpit, & Tower RGB Lighting
MasterCraft Turns Heads with All-New, Blacked-Out Icon Package for 2024 NXT Lineup
New NXT Icon Package Offers All-Black Z6 Tower, Black SeaDek, Black MasterCraft Badging, & Exclusive Underwater, In-Cockpit, & Tower RGB Lighting
VONORE, Tenn. (October 4, 2023) – MasterCraft Boat Company, a MasterCraft Boat Holdings, Inc (NASDAQ: MCFT) subsidiary and the world’s number one-selling towboat brand, today announced an all-new NXT trim package for the 22’ - 24’ models. With blacked-out features, the new NXT Icon package is made for those seeking to make a statement.
Whether at the boat ramp, wakesurfing, or anchored in a cove, the NXT Icon package will stand out on the water, delivering head-turning reactions from fellow boaters. The NXT Icon features an all-black Z6 tower, black SeaDek, and black MasterCraft badging, along with exclusive underwater RGB lighting, in-cockpit RGB lighting, and tower RGB lighting. In addition, boaters can option their NXT24 Icon with a matching triple axle trailer.
“The NXT Icon package is a fresh addition to the NXT family and is guaranteed to turn heads,” said Krista Schipner, Vice President of Marketing for MasterCraft. “With the upgraded SurfStar software and new touchscreen dash for 2024, the NXT lineup delivers world-class wake performance along with MasterCraft’s renowned comfort, quality, and convenience. We heard the demand for a bold styling option for these sleek models – and we delivered.”
BEST-IN-CLASS PERFORMANCE
The NXT family delivers surf performance for all those wanting to get behind the boat, from beginners to advanced surfers. With SurfStar, each model boasts high-performance surf capabilities where surfers have the flexibility to customize the shape, push, length, and size of the waves at the touch of a button. New for 2024, the NXT SurfStar software gives riders more customization with three Rapid Surf wave options on each side and built-in foil profiles. All models come standard with a factory-backed 5-year / 500-hour warranty, an Ilmor Marine 6.0L engine and 7-year / 1000-hour Ilmor engine warranty. Ilmor produces the highest performance and most reliable towboat engines on the market, allowing for more lifelong memories to be made in and behind the boat.
UNMATCHED QUALITY AND COMFORT
The NXT lineup boasts the same unmatched craftsmanship and attention to detail that MasterCraft is known for. All NXT models are handcrafted using high-quality materials including industry-leading towers with standard clamping board racks and an integrated bimini, premium billet aluminum accents, and the highest-quality vinyl materials including optional CoolFeel. NXT’s signature pickle fork bow design allows for plenty of seating with space for 11-16 people depending on the model. The lineup features ergonomic seating and ample hinged storage for easy access.
INCREASED CONNECTIVITY
Through the MasterCraft Connect app, boaters can track their boat’s health, view critical data, and alert local dealers for service needs. New for 2024, each NXT model comes equipped with a new touchscreen and redesigned dash along with telematic sensors for remote boat data monitoring. The NXT’s standard sound system is sure to impress with its Advanced Audio package, which includes up to six cockpit speakers and a 10-inch subwoofer. Consumers can opt to add a second subwoofer and new M80 tower speaker cans.
TOTAL CONVENIENCE
The NXT models are full of practical features to enhance the experience, including the Z6 tower, standard clamping board racks, and a newly designed bimini with storage for up to six boards. With MasterCraft offering the most board storage in the industry, boaters can relax all day with the vast amount of storage for all their gear and snacks.
The NXT Icon package is now available on the 2024 NXT22, NXT23 and NXT24. To learn more, visit MasterCraft.com.
About MasterCraft:
MasterCraft is a world-renowned innovator, designer, manufacturer, and marketer of premium performance sport boats. Founded in 1968, MasterCraft has cultivated its iconic brand image through a rich history of industry-leading innovation, and more than five decades after the original MasterCraft made its debut, the company’s goal remains the same - to continue building the world’s best ski, wakeboard, wake surf, and luxury performance powerboats.
About MasterCraft Boat Holdings, Inc.:
Headquartered in Vonore, TN, MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) is a leading innovator, designer, manufacturer, and marketer of premium recreational powerboats through its three wholly-owned brands, MasterCraft, Crest and Aviara. Through these three brands, MasterCraft Boat Holdings has leading market share positions in two of the fastest-growing segments of the powerboat industry – performance sport boats and pontoon boats -- while entering the large, growing luxury day boat segment. For more information about MasterCraft Boat Holdings, please visit Investors.MasterCraft.com, www.MasterCraft.com, www.CrestPontoonBoats.com, and www.AviaraBoats.com.
Media Contact:
Mandie Albert
The Brand Amp
MasterCraftPR@TheBrandAmp.com
Investor Contact:
MasterCraft Boat Holdings, Inc.
Bobby Potter
Vice President of Strategy and Investor Relations
(423) 884-7139