MasterCraft ambassador Alexa Score recently visited St. Jude Children's Research Hospital to learn more about its lifesaving mission and witness firsthand the impact of its work on children and families. Her visit highlighted MasterCraft's ongoing commitment to supporting St. Jude through Surf to Save Lives, an initiative that turns time on the water into meaningful support for childhood cancer research and care.
Why MasterCraft Partners with St. Jude
At MasterCraft, creating meaningful moments has always been at the heart of what we do. That same commitment to families is what makes our partnership with St. Jude Children's Research Hospital so meaningful. St. Jude leads the way in advancing cures and means of prevention for pediatric catastrophic diseases, all while ensuring families never receive a bill for treatment, travel, housing, or food.
Through Surf to Save Lives, MasterCraft helps support this mission by transforming every minute on the water into real impact. For every eligible minute logged in the MasterCraft Connect app, MasterCraft donates $1 to St. Jude, helping fund lifesaving research, treatment, and care for children and their families.
A Visit That Left a Lasting Impact
During her visit, Alexa had the opportunity to tour the St. Jude campus, meet members of the care team, and gain a deeper understanding of the hospital's mission. She saw firsthand how St. Jude combines world-class research, compassionate care, and unwavering support for families facing childhood cancer.
For Alexa, a childhood cancer survivor herself, the experience was especially meaningful. It reinforced the importance of raising awareness, supporting research, and helping families find hope during some of life's most difficult moments.
Who Is Alexa Score?
Alexa Score is a professional wakeboarder, television host, MasterCraft ambassador, and childhood cancer survivor. As a passionate advocate for childhood cancer awareness, she uses her platform to inspire others and help advance causes that make a real difference.
Her partnership with MasterCraft reflects a shared commitment to resilience, community, and creating hope for families everywhere.
What Is Surf to Save Lives?
Surf to Save Lives is MasterCraft's annual charitable initiative benefiting St. Jude Children's Research Hospital. Each summer, MasterCraft donates $1 for every minute of wakeboarding, wakesurfing, waterskiing, or any watersport activity logged through the MasterCraft Connect app.
The campaign is open to all boaters, not just MasterCraft owners, making it easy for the entire boating community to participate. Every ride, every set, and every minute on the water helps support St. Jude's mission of finding cures and saving children.
How You Can Help
Joining Surf to Save Lives is simple. Download the MasterCraft Connect app, log your on-water activities, and help turn your time on the water into support for St. Jude. Whether you're wakesurfing at sunrise, teaching a new rider, or spending an afternoon with family, every minute counts.
Together, the boating community can make a meaningful difference for children and families facing childhood cancer.