10 year user. I do not like Cowboy. We have a local food supplier called Gordon's Foods. They supply to restaurants, schools and other commercial accounts. Also sell large quantity to the public. They have their own brand of charcoal and it is excellent and well priced.
For starting, use a Looftlighter
It supplies heat and also has a fan. Start your lump and the place it in the lower vent if needed. Lump will be ready for cooking in 5-7 minutes